SAUDI ARABIA

AlUla FC, AlUla Development Company forge strategic partnership to foster sporting excellence

February 19, 2024

ALULA — AlUla FC and the AlUla Development Company announced on Monday a strategic partnership aimed at propelling sports development in AlUla, aligning with the objectives of Vision 2030.

This collaboration signifies the PIF company's role as the new Strategic Partner of AlUla FC, marking a pivotal step towards establishing a high-performance sports team and a state-of-the-art sports hub within the AlUla community.

The agreement, signed by AlUla FC CEO Waleed Muath and AlUla Development Company CEO Fabien Toscano, underscores a mutual commitment to nurturing local talent and enhancing sporting facilities in AlUla.

Naif Saleh AlHamdan, Managing Director of AlUla Development Company, expressed excitement about the partnership's potential to catalyze a new sporting era in AlUla and foster emerging Saudi sports stars and role models.

Fabien Toscano emphasized the partnership's focus on developing local athletes by providing comprehensive training programs across various sports, aiming to transform AlUla into a vibrant sporting hub. This initiative reflects a dedication to the community's growth and well-being, promising a profound and enduring societal impact.

Waleed Muath highlighted the shared values of excellence, community, and the transformative power of sports that underpin this collaboration. Together, AlUla FC and the AlUla Development Company embark on a journey to uplift sports in AlUla and nurture future Saudi sports luminaries.

The AlUla Development Company's commitment to job creation and contributing to Saudi Arabia's non-oil GDP by 2030 through sports and other community initiatives showcases its dedication to positively impacting AlUla and its residents. — SG


February 19, 2024
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