Discover the best of Thailand at Thailand Mega Fair 2023 in Riyadh

The perfect destination of empowering your business growth

November 29, 2023

The Kingdom of Saudi Arabia is set to witness the grand inauguration of the first-ever "Thailand Mega Fair," a spectacular business and entertainment event organized by Index Creative Village Public Company Limited in collaboration with the Thai Chamber of Commerce and Board of Trade of Thailand and Cosmos Events Company. Scheduled from December 13 to 16, 2023, at The Arena Riyadh, this groundbreaking exhibition aims to redefine Thailand's presence in the Middle East by showcasing premium and innovative Thai products and services across a multitude of sectors.

The Thailand Mega Fair 2023 marks a historic collaboration between Thailand and Saudi Arabia, fostering a new era of trade, investment, and cultural exchange. Speaking about this significant milestone, Mr. Sanan Angubolkul, Chairman of the Thai Chamber of Commerce and Board of Trade of Thailand, expressed his delight, saying, "On behalf of the Thai Chamber of Commerce and Board of Trade of Thailand, we are very pleased to have the 1st edition of the Thai largest trade fair in the Kingdom of Saudi Arabia, namely 'Thailand Mega Fair.' This will be achieved through collaboration with Index Creative Village Public Company Limited, the Royal Thai Embassy to Saudi Arabia, our sponsors and supporters such as Siam Piwat, SCG International, Bangkok Dusit Medical Services PLC (BDMS), The Tourism Authority of Thailand (TAT), The Thailand Convention and Exhibition Bureau (TCEB) and YAK Green.

The Thailand Mega Fair 2023 promises to be a comprehensive showcase of Thailand's potential industries, the fair will encompass nine main sectors, including food & beverage, tourism & hospitality, MICE, smart agricultural and innovation, fragrances, health & wellness, auto part, luxury building and décor and lifestyle products.

Highlighting the diverse offerings, Mr. Sanan Angubolkul continued, "There will be more than 200 brands presenting over 1,000 products from Thai leading companies and SME entrepreneurs, which over 30 Thai SMEs are supported by the Office of SMEs Promotion (OSMEP) on SME export promotion in order to drive SMEs to grow with strength and sustainability. The fair will reinforce the brands and the awareness of the high quality of Thai products, with highlight products and services.

The Thailand Mega Fair 2023 is not only a trade fair but also a cultural extravaganza, featuring daily Thai performances showcasing the rich cultural heritage of Thailand. Attendees can expect an immersive experience of activities, including exclusive product launches, networking opportunities, and interactive demonstrations.

Moreover, the fair serves as a pivotal moment in diplomatic ties between Thailand and Saudi Arabia, fostering increased collaboration in trade, investment, tourism, and various other sectors. Mr. Sanan Angubolkul emphasized, "This year marks as a good sign of the diplomatic tie and a significant new beginning that will enhance trade, investment, tourism, and various other aspects of the relationship between Thailand and Saudi Arabia."

The Thailand Mega Fair 2023 is strategically aligned with the vision of public and private agencies such as the General Authority of Foreign Trade (GAFT), the Federation of Saudi Chambers, the Riyadh Chamber of Commerce, and the Saudi-Thai Business Council. It aims to provide a robust platform for top leaders in public and private sectors of Saudi Arabia to access our vibrant market as well as to explore and strengthen economic opportunities among the two countries and Middle East tapping into international trade opportunities.

Chadatip Chutrakul, Chief Executive Officer of Siam Piwat Group, stated that Siam Piwat is one of the private sector entities that has had the opportunity to participate in the Thailand Mega Fair 2023 – The Kingdom of Saudi Arabia event. The purpose is to present the beautiful image of Thailand’s global destinations, including Siam Paragon, Siam Center, Siam Discovery, ICONSIAM, and Siam Premium Outlets Bangkok, all of which serve as magnets attracting tourists from around the world. The importance of attracting tourists from the Central and East Asian region, especially from Saudi Arabia, is acknowledged. Saudi Arabia is considered a market with high potential and high-quality tourists. The number of tourists has increased from 96,000 in 2022 to 131,336 in the first 9 months of this year, making it the top destination in the Central and East Asian region. It is anticipated that the number of Saudi Arabian tourists will increase to 149,000 in 2023 and 156,000 in 2024. Siam Piwat is ready to collaborate with all partners to strengthen the tourism and service industry, elevating the experience for visiting tourists.

Puripan Bunnag, Senior Vice President of Thailand Convention and Exhibition Bureau stated that “TCEB is pleased to be one of the representatives of Thailand in Thailand Mega Fair 2023 in Saudi Arabia. This is the first ever opportunity of momentous scale in three decades for Thailand and Saudi Arabia to cement win-win business ties. TCEB will showcase Thailand as a leading MICE (meeting, incentive, convention and exhibition) destination that can provide actionable support and deliver creative solutions for business success if Saudi Arabian entrepreneurs are to hold or attend business events in Thailand. With our expertise and wide network, TCEB is more than ready to make MICE a platform of business growth and development between the two countries.”

Kreingkrai Kanjanapokin, a founder and Group CEO of Index Creative Village Public Company Limited stated that “For those looking to tap into the vibrant market of Saudi Arabia and the Middle East, the Thailand Mega Fair 2023 is the go-to event. With an expected attendance of 8,000 visitors, the fair is a prime opportunity for B2B importers, distributors, wholesalers, developers, and government authorities to connect with the thriving Thai business ecosystem. Featuring 200 exhibitors from Thailand, the fair offers a consolidated platform to explore the diverse offerings of over 1,000 products across nine highlight industries, all within a sprawling 6,000 square meters of exhibition space.”

The Thailand Mega Fair 2023 goes beyond being a marketplace; it is a dynamic hub of business engagement and knowledge sharing. Attendees can participate in a range of highlight activities, including seminars by industry leaders such as BDMS, unveiling the latest advancements in healthcare. SCG will host a panel discussion titled 'Unleashing KSA's Growth Potential: The Resilience of Supply Chains in Action,' providing valuable insights into the region's economic landscape.

Bangkok Dusit Medical Services PLC (BDMS) will host a special seminar on topic of wellness tourism in Thailand and wellness vacation, Vimut Hospital will conduct an exclusive press conference, offering a glimpse into their groundbreaking initiatives. The Halal Science Center will host a seminar, shedding light on the significant role of halal practices in various industries. Additionally, TCEB will provide insights into Thailand's potential as a global business hub through their seminar.

The Thailand Mega Fair 2023 is not just a trade fair; it is a comprehensive experience, bringing together industry leaders, experts, and enthusiasts to foster meaningful connections and collaborations. Don't miss the chance to be part of this multifaceted event that combines business excellence with cultural richness.

For pre-registration to visit Thailand Mega Fair 2023, please follow:, see you

at Thailand Mega Fair 2023 – Riyadh, Saudi Arabia during 13 to 16 December, 2023, at The Arena Riyadh,

The Kingdom of Saudi Arabia.

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